Conference Sponsors
 
 
 

8:00-3:00  

Exhibitor Trade Show

Visit the exhibitor trade show booths that will be located adjacent to the conference.

8:00-8:30  

Welcome Reception sponsored by Alpen Sierra Coffee Company & the Reno-Tahoe International Airport

8:30-8:45  

Opening Remarks
Carl Ribaudo, Strategic Marketing Group

8:45-9:45  

New Approaches to Tourism in California sponsored by Edgewood Tahoe
Caroline Beteta, California Travel & Tourism Commission

9:45-10:45  

The Season in Perspective
Ralf Garrison, The Advisory Group

10:45-11:00  

Energy Break sponsored by Alpen Sierra Coffee Company & the Reno-Tahoe International Airport

11:00-12:00  

Lake Tahoe Geotourism - New approaches to presenting the destination
Nicole DeJonghe, Sierra Business Council

12:00-12:30  

Reno-Tahoe International Airport Update
Tom Medland and Brian Pratte, Reno-Tahoe International Airport

12:30-1:30  

Lunch sponsored by SKI & Skiing Magazines

1:30-2:30  

Recreation 2.0 - New Approaches from recreation

  • Steve Noll, Design Workshop
  • David Polivy, Tahoe Mountain Sports
  • Sue Rae Irelan, California Tahoe Conservancy
  • Karen Mullen, Karen Mullen-Ehly Inc.

2:30-3:30  

DMO Showcase - New Approaches from the Tourism Agencies

  • Carol Chaplin - Lake Tahoe Visitors Authority
  • Andy Chapman - North Lake Tahoe Visitor Bureaus
  • Ellen Oppenheim - Reno-Sparks Convention & Visitors Authority

3:30-4:30  

Sierra Nevada Geotourism - An insider's view
Nicole DeJonghe, Sierra Business Council

Learn about how to submit successful nominations for the Tahoe Emigrant Corridor Geotourism project, which will be followed by a networking reception

 

 

Who Is
Carl Ribaudo
President
Strategic Marketing Group

With more than 20 years of experience in the travel and tourism industries, Carl Ribaudo leads his firm with the hands-on knowledge of a seasoned professional.  ...read more
 
Ralf Garrison
Director
Advisory Group

Ralf Garrison has made his career in the travel industry and in particularly the destination mountain resort business which is his passion, vocation, and the foundation for many of his avocations as well.  ...read more
 
Caroline Beteta
President & Chief Executive Officer
California Travel & Tourism Commission

Caroline Beteta serves as President and Chief Executive Officer of the industry-led California Travel and Tourism Commission (CTTC) and is National Chair of the U.  ...read more
 
Nicole DeJonghe
Program Director
Sierra Business Council

Nicole comes to SBC with a passion for working towards a balanced and prosperous Sierra Nevada region.  ...read more
 
Steve Noll
Principal
Design Workshop

Steve has been practicing landscape architecture since graduating from California Polytechnical San Luis Obispo, California in 1983.  ...read more
 
Andy Chapman
Director of Tourism
North Lake Tahoe Resort Association

Andy Chapman has been in the tourism business promoting Lake Tahoe for over 19 years for both private and public entities, as well as for both the client and agency side of the business.  ...read more
 
Tom Medland
Vice President, Airline Business Development
Reno-Tahoe International Airport

Tom has over 35 years experience in the air transportation industry, beginning with United Airlines Sales and Marketing, also with Continental Airlines sales and marketing as Director of Sales Midwest Division, and with MarkAir as Vice President of Marketing and Sales.  ...read more
 
Brian Pratte
Air Service Development Manager
Reno-Tahoe International Airport

Brian joined the Management Staff at Reno-Tahoe International Airport in February 2005 and is part of the team responsible for air service and cargo development efforts.  ...read more
 
Ellen Oppenheim
President & CEO
Reno Sparks Convention & Visitors Authority

Ellen Oppenheim is President/CEO of the RSCVA.  ...read more
 
Carol Chaplin
Executive Director
Lake Tahoe Visitors Authority

A longtime resident of South Lake Tahoe, Carol has over 24 years of experience in the local hospitality and tourism industry.  ...read more
 
Sue Rae Irelan
Recreation and Access Program
California Tahoe Conservancy

Sue Rae leads the Conservancy efforts to build the South Tahoe Greenway Shared Use Trail and support the Lake Tahoe Water Trail.  ...read more
 
David Polivy
Owner
Tahoe Mountain Sports

David Polivy is the owner of Tahoe Mountain Sports, an outdoor gear store located in Kings Beach, CA.  ...read more
 
Karen Mullen
Consultant/President
Karen Mullen-Ehly Inc.

Karen Mullen is the former Director of Washoe County's Regional Parks & Open Space Department and currently is a consultant coordinating and developing partnerships, providing project management for the Tahoe Transportation Districts Lake Tahoe Bikeway Project and for local Reno-Tahoe Resorts.  ...read more
 
       
 

   
     
       
     
     
      © 2009 All rights reserved • A Strategic Marketing Group event.